Emphasizing its commitment of being a socially conscious & responsible organization, Malabar Gold & Diamonds, the 6th largest jewellery retailer globally has announced the community welfare activities the brand will be carrying for the month of Ramadan. The brand has committed AED 2.3 million towards the distribution of Iftar meals amongst the needy during the holy month. These initiatives are planned in addition to the ESG initiatives conducted by the group throughout the year in the 13 countries of operation. The brand will associate with embassies, Authorities, NGOs, and like-minded organizations to carry out community welfare & empowerment acts throughout the holy month, including the distribution of Iftar meals and food provision kits to deserving families and individuals. These endeavors by Malabar Gold & Diamonds are anticipated to significantly benefit the underprivileged segments of our society.
Over 180,000 Iftar meals will be distributed as part of this year’s Ramadan food distribution drive across the UAE, KSA, Bahrain, Qatar, Oman, Kuwait, Malaysia, Singapore, the USA, the UK, Canada & Australia. In the UAE, Iftar meals will be distributed amongst laborers in Dubai Gold Souq, Sajjah, Jebel Ali, Sonapur, Ajman, Abu Dhabi, Al Ain, UAQ, RAK & Fujairah. The food donation drive is being conducted in association with Dubai Police, KMCC, Dubai & Sharjah AWQAF, Dubai CDA, MSS, Food Bank Dubai, Fujairah Charity Association & Red Crescent.
“Our dedication to championing social welfare initiatives has been a central component of our operations since our inception in 1993 and has remained steadfast over the years. With Ramadan reflecting the spirit of piousness & generosity, we are reaffirming our commitment to bringing about a positive impact in the community through our food kit distribution. This noble endeavor, spanning across all 13 countries we operate in, ties into our larger objective of creating a Hunger Free World, which is one of the key tenets of Malabar Group’s ESG objectives”, commented Mr. M.P Ahammed, Chairman of Malabar Group.
“The month-long welfare activities that we carry out every year during Ramadan is spearheaded by the goodwill of our entire team. Right from identifying communities that require our assistance to participating in the distribution of Iftar meals, our team members actively volunteer for every aspect of this initiative. This further reflects the fabric of social responsibility that is dominant amongst our organization. As this initiative commences, we express our heartfelt appreciation to our esteemed customers whose patronage enables us to initiate such noble endeavors.”, commented Mr. Abdul Salam K P, Vice Chairman of Malabar Group.
“Malabar Gold & Diamonds has always been more than a jewellery retailer. The community empowerment initiatives that we have undertaken over the years are reflective of our motto of ensuring the collective growth of all our stakeholders, with society being among the most crucial. The Iftar meal distribution is carried out on a large scale by our organization every year and as always, we sincerely hope that our actions will leave a lasting impression and motivate other organizations to carry out similar activities”, commented Mr. Shamlal Ahamed, Managing Director – International Operations, Malabar Gold & Diamonds.
ESG (Environmental, Social & Governance) initiatives have been the primary commitment of Malabar Group since its inception in 1993, with 5% of net profits set aside towards such initiatives in each country of operations. The key focus is in the areas of Health, Hunger Free World, Housing, Education, Women Empowerment & Environment. Integrating the principles of responsibility and sustainability into its core business, the ESG goals of Malabar Group are periodically strengthened to remain a socially conscious and responsible organization.